PRESS RELEASE | University of Michigan’s Zell Lurie Commercialization Fund Invests in ContentOro

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Student-led venture capital fund to provide financing to Ann Arbor-based content marketing software company

The Zell Lurie Commercialization Fund of the Samuel Zell & Robert H. Lurie Institute for Entrepreneurial Studies at the University of Michigan’s Stephen M. Ross School of Business today announced that it has invested in ContentOro, a digital content firm based in Ann Arbor, Michigan. The $50,000 investment from the Zell Lurie Commercialization Fund, which is part of a larger bridge round, will help ContentOro grow its content marketplace so it can increase its customer base and provide even more compelling content to its existing customers.

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